Resume

Profile Summary

Dynamic & Dedicated Business Leader with proven expertise in blending creative intellect/ insight and sharp planning skills in overcoming complex business challenges & making high stake decisions using experience-backed judgment, strong work ethics & irreproachable integrity across Marketing Industry.

Visionary professional with skills in creative direction, copy writing, content strategy, achieving business growth objectives, optimizing the entire value chain of business, developing creative Strategy and Process for long term growth & ensuring the achievement of targeted top & bottom-line; skilled in turning-around the business and directing it towards growth by proactively analyzing business performance/ bottlenecks & maximizing the competitive strength for long-term success by successfully planning & executing multi-media campaigns for objective-oriented ROI-based marketing plans across Social Media, E-Commerce & so on.

Excellence in devising brand segmenting targeting & positioning strategy; skilled in augmenting brand visibility through innovative marketing plan, communication strategy & campaigns and driving brand-positioning; skilled in conceiving & implementing marketing plans that fuelled market-place presence, revenue growth, brand visibility & loyalty and footfalls; successfully accelerated brand awareness and target traffic

Proven excellence in breaking new avenues, developing business from scratch, driving revenue growth and proactively conducting opportunity analysis by tracking market trends & competitor moves to achieve market-share metrics; successfully strategized the long-term business directions by Brandpositioning& developing the right value proposition to offer it as the best choice for the target customer to displace other brands

Unique blend of leadership with expertise to leadstrategic planning & operations, business model re-structuring, cost control & effective management of cultural & organizational diversity; track record of creating frameworks to affect a measurable culture of excellence for teams liable for sustainability revenue generation, profitability, growth of market share, delivery, implementations and value creation for clients

People Manager with innate skills in recruiting, leading, training, monitoring & motivating high performing multi-cultural teams entailing 76that excel in delivering business value with high morale & low attrition

Core Competencies

Creative Writing, copy Writing, Vision &
Thought Leadership
Marketing Strategies (3600 Marketing
Management)
Brand Strategy, Communication,
Budgeting & Development
Business Growth, Revenue Generation
& Market Penetration
Campaigns/ Promotional Activities
Digital Marketing/ New Media
Initiatives
Strategic Alliances & Partnership
Resource, Budget & Cost Optimization
SLA & KPI Optimization
Team Set-up & Stabilization
Client/ Stakeholder Relationship
Management
Risk Assessment & Mitigation/ Business
Continuity Planning

Technical Skills

Chatgpt 4

90%

Suno.ai

65%

Genus Ai

80%

DallE

90%

Pictory Ai

90%

browse.ai

90%

Copy.ai

90%

Writely.ai

90%

numerous.ai

90%

Midjourney

90%

Writeful

90%

gamma.app

90%

chatshape.com

90%

stylized.ai

90%

Sounddraw.io

90%

Wavtool.com

90%

Hiki

90%

Kaiber

90%

Freedomgpt

90%

thumbli.ai,

90%

Video Editing

90%

shorts creation

90%

Film/ documentary production

90%

Ecommerce catalog development

90%

Education

Recent

IIM Indore

Completed PG Diploma from IIM Indore in Generative A.I and Martech 2024-2025

2010

Bhartiya Vidya Bhavan, Delhi Kendra

PG Diploma in Television Studies

2008

C.C.S. University

B.A.

Languages Known

English
Hindi

Notable Accomplishments Across The Career

Produced several valuable digital assets amounting to millions of dollars
Promoted 100+ Bollywood movies.
Spearheaded digital sales that resulted in a significant value exceeding USD 3.5 million
Achieved outstanding results with tele sales, contributing to a remarkable USD 4 million+ in sales
Successfully generated an impressive internet traffic volume exceeding 5 billion
Holder of the World Record for Facebook Click-Through Rate (CTR)

Established an independent network comprising over 1500 high-caliber professionals entailing Bureaucrats, top level politicians, Investors, CEOs& Top IT Giants

Work Experience

Oct’17 to Present: G&W Global consulting
As Head – creative marketing

Significant Highlights:

Successfully ideated compelling brand narratives for high-profile clients, enhancing their brand presence & resonance
Established a creative, strategic, legal & management consulting network spanning multiple industries.
Orchestrated AV production &advertisement shoots to drive impactful campaigns
Earned recognition as India’s Leading Meme Marketing Expert, boasting a robust network of over 200 million followers
Showcased excellence as India’s foremost Twitter Marketing Specialist, attained a remarkable feat of creating over 150 national trends on the platform
Pioneered exceptional social media strategies, resulting in India’s only network with over 170 million likes on Facebook.
Developed comprehensive ORM, PR & brand positioning strategies that contributed to successful brand building efforts
Steered multiple aspects encompassing business analysis, vision &mission development, social media intelligence& brand surveillance
Organized large-scale corporate, social, cultural& political events for clients, shaping their brand image &promotion strategies
Crafted &managed influencer marketing campaigns curating an expansive network encompassing various influencers (nano/ micro/ macro & mega), entailing many notable Bollywood & Political Celebrities.
Utilized strong analytical skills to assess customer experiences across multiple touch points & channels, refined brand strategies accordingly
Leveraged a global network of professionals to enhance the power of PR & Brand Communication
Led efforts to evangelize the potential of digital &social innovation; inspired cutting-edge strategies &creative executions
Devised &managed impactful drip campaigns &marketing automation for both B2B &B2C marketing, nurturing engagement &growth
Fostered collaborative relationships with cross-functional teams, offering creative direction for asset development that aligns with brand strategy &objectives

Apr’12 to Aug’17: JABONG.COM
As Digital Marketing Manager